Article collection of SEO and SEM related information by Business Communication Solutions and Ahhah Seo. http://www.bcs-seo.com/htmls/bcs-seo-austin-texas_articles_lib.html http://blogs.law.harvard.edu/tech/rss Sat, 16 Feb 2008 10:29:37 -0600 Fri, 06 Aug 2010 14:20:03 GMT FeedForAll v2.0 (2.0.2.9) unlicensed version http://www.feedforall.com http://www.bcs-seo.com/htmls/articles/2010-bcs-seo-austin-texas_article-Pageheat.html Where does your eyeball go first? If you’re looking at anything … a car, a cat, a dog, a couch, a print advertisement, the TV, a website, anything…what’s your gaze going to be drawn to first, before anything else? And where does your eyeball linger longest, or keep coming back? My guess is that this is something you’ve never even given much thought to. Sat, 28 Aug 2010 17:36:01 GMT http://www.bcs-seo.com/htmls/articles/2010-bcs-seo-austin-texas_article-A-brief-History-of-Search-Engines.html Think about the world’s biggest library. A library with millions upon millions of books, covering every subject imaginable, with any kind of information you wanted there for the asking. Now…imagine that library with no indexing system, all the shelves knocked over, the books strewn all over the floor and the covers and spines ripped off of every book. That’s sort of what the Internet would be like without search engines. Fri, 27 Aug 2010 18:52:48 GMT http://www.bcs-seo.com/htmls/articles/2010-bcs-seo-austin-texas_article-Nuts-and-Bolts-of-Search-Engines.html Yahoo is an example of a topical search engine (also sometimes referred to as a vertical search engine). The methodology of a topical search engine is to focus on specific industries, sectors or topics. Yahoo is still a 100% human edited directory, with secondary search engine results generated through Google. That, of course, means that a good listing in Google will also mean visitors from Yahoo as well. ... Fri, 27 Aug 2010 16:55:29 GMT http://www.bcs-seo.com/htmls/articles/2010-bcs-seo-austin-texas_article-Content-is-King.html Content writing goes back about as far as advertising itself does. It’s evolved, it’s developed as times have changed, but it’s still the bread and butter of the advertising world. And when it comes to websites, you can have good web presence, you can have your keywords nailed down and have your site optimized within an inch of its life, you can have every search-engine-friendly angle covered, you can have splashy graphics and images ... Fri, 27 Aug 2010 16:55:26 GMT If you’re an advertiser, you probably know already that your visibility in search engine results pages (SERP) is of vital importance. What good is a website if nobody knows about it and you’re not getting users visiting it? ... http://www.bcs-seo.com/htmls/articles/2010-bcs-seo-austin-texas_article-SEM-Search-Engine-Marketing.html 85AB25A1-E98E-41F8-B06F-AB5104B085E8 Fri, 24 Aug 2010 14:34:29 GMT Search engines like Google and Yahoo have a set of parameters that determine how pages show up in their search results (Google, in fact, has a list of 200 factors). The factors that go into page rank change constantly as the search engine companies update and refine them ... http://www.bcs-seo.com/htmls/articles/2010-bcs-seo-austin-texas_article-SEO-Search-Engine-Optimization.html 899028A6-ACE6-40EE-A08C-0F4DD3E2728F Fri, 24 Aug 2010 14:34:17 GMT